Thanks to all who came to our launch event, and especially our guests - Terry, Mei Lin, Oliver and Jennifer.

Photos taken by Debra Symons of Alcatel from the event (thanks Deb, nice work!). You can also find these on our flickr slideshow at http://www.flickr.com/photos/mobilemondaysydney, (thanks Oliver!).

It was a fantastic night with almost 100 participants. Key insights on barriers to innovation and market entry:-

• Australia is a small market; if you’re going to innovate, try to add an international dimension. (Terry)
• If at first you don’t succeed, change everything and try again (Mei Lin)
• Research shows the industry isn’t educating consumers enough - so we really need an education campaign (Oliver)
• Investors are still wary of Mobile, even for companies with a long established track-records like HWW (Jennifer).

Thanks guys !

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