:: 6.30pm for 7pm, Mon 1st September 2008
:: The Privilege Bar (part of the Blacket Hotel
:: Entry on George St., (corner George and King.) Map here.

Do you love or hate your mobile?
The second part of our series on Mobile Futures - this time focusing on what we all know to be true : user experience is absolutely vital to humanising technology.

At the very beginning of what may well come to be known as the era of multi-touch, we’re going to be examining some different aspects of the user experience with some of Australia’s stars in the field.

iPhone Usage Analysis
James Cleary from groundbreaking Australian mobile company Amethon will speak to this topic, presenting some of their analysis of iPhone usage.

Defining Perceived Value in Mobile Media
Mobile expert Mac Walker will be discussing a new model for understanding customer perceived value in mobile services, drawing on his years as a manager of 3G mobile portals.

Mobile User Experience
Finally, Sheen Yap - Head of User Experience and Creative Services at 3 Mobile will be talking about the critical elements of the user experience on mobile.

Bring your mobile !
Should be a fascinating night with plenty of real-world insights and lots of opportunities to meet new people, make personal and professional contacts, and be inspired. Come along and meet your peers in the Sydney mobile and wireless industry!

RSVP now, and to see how we roll checkout these pictures from last month’s show. See you there !

Mobile Monday Sydney is proud to be part of announcing mega - the mobile enterprise growth alliance - launching nationally starting this February 2008. The executive brief from the mega team follows below :

“Be a part of Australia’s Mobile Industry future

• Do you want in-depth knowledge about the mobile industry?
• Are you thinking of starting your own business?
• Would you like to expand your business to meet the growth of the mobile market?

The mega business incubator program will be held from February to June 2008 in Melbourne, Sydney and Adelaide with the direct participation of Australia’s leading mobile and digital content industry experts.

mega is a hands-on, industry-led program that supports creative, IT and business people to develop new companies, content and/or products for the mobile phone. Join as a team or as an individual (we’ll match you with individuals with complementary skills sets), develop your idea and then pitch it to a panel of telcos, broadcasters, angel investors and industry experts.

Want to get across mobile? Get into mega.

Attend our Call to Action event early Feb to find out more or visit: mega.org.au“

MoMoSydney applauds and wholeheartedly endorses this tremendous initiative, building on all the great work done in the widely-celebrated megaSA program. Well done and we can’t wait to see the first projects emerge !

Next Mobile Monday Sydney : on Monday 7th January 2008
:: 6.30pm for 7pm kickoff!
:: The Shelbourne Hotel, 200 Sussex St
(corner of Market & Sussex streets)

“Web 2.0 goes mobile” with event sponsorship and 2 free drinks per person (thanks guys!) by

Mobile Monday Sydney is proud to announce our first event for 2008!

With Web 2.0, the era of participation has spawned a whole new generation of web-based communities and hosted services - from social-networking sites with embedded widgets and social applications to wikis and folksonomies - a set of meshing behaviours and technologies bringing a whole new meaning to the idea of people facilitating, collaborating and sharing.

Mobile services are also evolving in line with web 2.0 - and Forum Nokia wants to share their ideas with us about how the latest mobile applications and services are allowing users to connect and share on a whole new level. From advertising and infotainment, to gaming and user-generated multimedia content, come and “explore how the future of the mobile is set to change with this shift in user behaviour in 2008″.

Featuring

• Gary Chan, developer, technopreneur, product and brand manager, operator and now managing developer relationships and business development for Nokia Asia Pacific. Gary has first-hand experience in the ecosystem of creating and commercializing mobile products and services in his more than 10 years of experience in the telecommunications and Internet industries.

• and a panel of leading mobile development companies - stay tuned for more details.

Bring your mobiles and business cards, promises to be a great night! Click here to RSVP !

We’ve solved the comment-spam thing. Chocks away.

We’re looking forwards to your feedback in 2008!

Next Mobile Monday Sydney is on Monday 5th November 2007
:: 6.30pm for 7pm kickoff!
:: The Shelbourne Hotel, 200 Sussex St
(corner of Market & Sussex streets)

Theme : M-Payments, with keynote & sponsorship by

…featuring a panel on the future of M-Payments with

• Dinuke Ranasinghe, Product Director at PayPal Australia;
• Harold Dimpel, Managing Director mHits Limited;
• Rob Manson, Co-Founder Paymentz;
• Hugh Spear, CEO Dialogue Communications

We’ll be discussing emerging opportunities in the space, as well as examining industry innovations such as the UK’s recently launched Payforit service, a payments platform supported by all major UK carriers.

Also featuring an interview with futurist Mark Pesce
“Mark Pesce, one of the early pioneers in Virtual Reality is a writer, researcher and teacher. The co-inventor of VRML, he is the author of five books and numerous papers on the future of technology.” - Wikipedia

This week Mobile Monday attendees ‘PocketSchool’ launched a new service that teaches foreign languages using a mobile phone. PocketSchool works by sending daily audio messages to your mobile and is targeted at people who would like to learn a new language before travelling but may not have the time to attend classroom courses or regularly listen to a CD.

PocketSchool was founded by Michael Drysdale and Andrew Sinclair - who developed the product locally with the aim of teaching English to non-English speaking countries.

Visit www.pocketschool.com.au for more info - and a free demonstration. Good on you guys !

Mobile Monday Sydney members can get 10% discount off the registration price for the 3rd Annual Mobile Content World that will be held on the 13-15th June 2007.

The 3rd annual Mobile Content World event is shaping up to the biggest and best yet. Bringing together the cream of the global and local mobile content industry, speakers include representatives from Telstra, Telecoms NZ, Google (USA), Yahoo!, Turner Broadcasting (USA), EA Mobile Asia Pacific, Network Ten, Fremantle Media, Sensis, Vodafone, 3 Mobile, Sony Pictures Television International, Fun Little Movies (USA), NRK (Norway) and many others.

Topics being covered include Mobile TV and Video, Advertising, Search and Social Media, off-deck migration, convergence, communities and the user experience.

Mobile Monday members are able to claim a 10% discount on the standard price by mentioning this offer when registering. Places are filling fast, so book now to avoid disappointment.

You can register online at http://www.terrapinn.com/2007/mcw_au/ or contact:

Tracey Hollings
Tel: +61 2 9021 8808
Fax: +61 2 9281 3950
tracey.hollings (at) terrapinn.com